Beaumont Bicycle, Manufacturing
Liz, Beaumont Bicycle

An interview with Elizabeth Beaumont Colebrook BA BSc

Liz’s Mission:
To keep people cycling – especially those whose enthusiasm to cycle has been affected by a reduced range of movement.

Liz has always had a passion for cycling, wellness, engineering and the great outdoors which has led her to set up her own manufacturing business, Beaumont Bicycle.  I went along to ask her a few questions and walked away feeling both inspired and motivated.  Here’s her blog which is linked to Women in Manufacturing Day.

Hi Liz, could you tell me how long have you been in business for and could you describe what you do?

I’ve been in business for less than a year. I am a bicycle framebuilder and build bespoke frames for people who want or need a strong but lightweight low geared step-through bicycle. I also build a famous classic frameset called ‘the Flying Gate’ for TJ Cycles.  Having said that, I will build a frame or complete bicycle for customers who would particularly like me to hand build them a made to measure frame.

What inspired you to get into this field of work?

Having worked in the industry for over 30 years, certain inspirational people – particularly women within the bike industry. And the experience of working briefly as an occupational therapist so when I combined both of these skills, I realised I had the natural skillset for Beaumont Bikes.

How does your work fit under the term of manufacturing?

I work with suppliers to obtain all the tubing, gas and componentry – I construct the frame and fork. I then work with a company who paint the frame before finally delivering the product to the customer. All the while liaising with the customer.

Bicycle, digital marketing, manufacturing, shropshire
The Beaumont Bicycle / Women in Manufacturing

My Values:

My experience from working as bicycle mechanic and an occupational therapist over the last 30 years has given me a unique skill set.  I understand how an improved sense of wellbeing comes from matching fit, form, function with a consideration for our environment and how things are made.

Do you use (faster) broadband and if so, how has it helped your business?

I live in a rural area and for me, the benefits of this far outweigh the negatives but unfortunately, we don’t have very good internet access*. I’m sitting typing this in a 4G area (Gloucester Services) as I’m having a break from driving home.  I usually I have to spend much longer waiting for websites to load etc. Bishops Castle is 3G and our WiFi is very poor at many addresses.

Do you use your website to sell from and if so, do you use digital marketing / social media to help promote your company?

Yes to all. Facebook, Twitter and Instagram. Not only is the product I manufacture very visual but the manufacturing process also, which works really well on social media.

What would you say to other women thinking about starting out in manufacturing?

Just do it and expect to learn a lot as you go and keep asking for advice and help to get where you want to go. Visit places and people who inspire you. Be authentic, passionate and stay focused.

If you would like to find out more about Liz’s bikes, please contact her on:
http://www.beaumontbicycle.com/

*If you aren’t already connected, be prepared to take up the benefits of superfast broadband. Check to see if fibre broadband has arrived:
http://connectingshropshire.co.uk/when-and-where/

If you want to know more about accessing faster broadband, refer to the Connecting Shropshire website, and if you still have a query, send the details (including your address & landline number) to: connecting.shropshire@shropshire.gov.uk.

Beaumont Bicycle: Handmade – Bespoke – For You
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